I was lucky enough to work on a new brand that Time Inc. was starting to compete in the pet industry called PetHero.com. The brand was built around the love for your pet offering discounts on pet insurance, quarterly toys and treat boxes delivered to your home, and a long list of benefits for pet owners. It was a fun brand to work with and I got to help build their social identity with fun characters that utilized their great color concepts. To go along with social design, I also was responsible for creating banner ads, emails, print ads, product designs, and PetHero swag.
Facebook Cover Video
Pethero Animations
PetHero Characters
Emails & Print Ads
Press
Live event
Package Design
Social Ads
